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MIIUAÏA
Project Type
Luxury fashion e-commerce / rental & purchase platform
MIIUAÏA reimagines how people experience high fashion by combining rental and purchase options. Their “Maison de Mode” collections let users rent exquisite garments for short terms (4, 8 or 16 days) or buy them outright. The site features structured categories like dresses, outerwear, and bottoms, along with bold visuals and a refined UX. The platform’s tagline “Reinventing Ownership” encapsulates its mission to make luxury more accessible and sustainable. The brand also hints at a future "pre-loved" resale option, emphasizing circular fashion.
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